Kathryn Paige Design by Kat Ballode
Kathryn Paige Design by Kat Ballode
I joined Snag in 2022 when we had just four stores and a logo. Working closely with the team, I helped shape the brand’s visual identity as we grew—designing everything from app UX and merchandise to campaign creative, referral programs, and materials for every department. I collaborated with engineers to bring design into the product experience and oversaw all brand copy and content, reviewing thousands of pieces of content from July 2022 to March 2025. By the time I left, Snag had expanded to 11 stores with a cohesive voice and visual identity across all touchpoints.